It's all about "brand name" with the Big Ten- that's way 14 teams or even more are still called the "Big Ten."
Tuesday, November 20, 2012
Is The Big Ten Diluting Its Brand?
http://fivethirtyeight.blogs.nytimes.com/2012/11/20/expanding-eastward-could-dilute-big-ten-brand/?utm_source=twitterfeed&utm_medium=twitter
It's all about "brand name" with the Big Ten- that's way 14 teams or even more are still called the "Big Ten."
But maybe, just maybe, it's not the right move.
(Adding 4 to 10, equals Ten?)
It's all about "brand name" with the Big Ten- that's way 14 teams or even more are still called the "Big Ten."
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